I help founders build brands people actually want to FOLLOW
Brand strategy, content coaching, and BUILDING cultural CREDIBILITY ACROSS EVENTS AND PARTNERSHIPS
WORK WITH COURTNEY
Bring the problem. Leave with solutions.
Ready to build something impactful?
Inquire about Brand Performance Trainings, Office Hours, and Fractional Marketing Direction.
RECENTLY
RECENTLY
SHAKE SHACK X KING ISIS EP RELEASE IN NYC
BRAND INTEGRATION, PROGRAMMING, HOSPITALITY SPONSORSHIP, PRODUCTION, & CONTENT
SXSW
VIDEO CAMPAIGNS, SOCIAL MEDIA STRATEGY,
ARTIST PARTNERSHIPS, GUERRILLA FLY POSTERS,
PRINTS, AND SHOW PRODUCTION FOR AUDIOFEMME @SXSW
OUR FORMULA: THE CD FRAMEWORK
— CONNECTION
Creating authentic connection to your ideal target audience, starting with the folks who are actively investing in your brand.
We define your consumer avatar, dissect what makes them tick, and analyze where to find common ground via values, principles, and interests.
— CREDIBILITY
Building credibility is the most crucial part of building a brand that is trusted by communities, not just individuals.
We build strategies to position your brand as an innovator, thought leader, and authority within its respective industry.
— DISCOVERY
Creating avenues for discovery means making it easy for your consumer avatar to find, re-discover, or officially buy in to your brand. We strategize for these opportunities using the big three:
- digital media i.e content, advertisements, campaigns, + new media
- strategic partnerships i.e influencer marketing, brand collaborations, and sponsorship acquisition
- experiential activations i.e pop ups, shopping experiences, and entertainment platform
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